Advertising, Sponsorship and Partnerships

Championing better health for Australians every day

RACGP Partnership, Sponsorship and Advertising opportunities

Championing better health for Australians every day

RACGP Partnership, Sponsorship and Advertising opportunities

General practice is what keeps Australians healthy, and GPs are the first step on the journey to better health and wellbeing.

Partnering with the RACGP is a unique opportunity to tap into the unparalleled trust and expertise of Australia’s 41,000+ GPs.

As the representative of over 90% of the profession, we set the standards for general practice, facilitate lifelong learning for GPs, connect the general practice community, and advocate for better health and wellbeing for all Australians.

Our partner program is designed to enable you to better differentiate your organisation and serve GPs through our advertising, sponsorship, sales platform and marketing programs.

We benefit from our partner’s expertise; our partners benefit from our experience, reputation and reach. Most of all RACGP members benefit from this powerful combination.

Advertising and marketing activities

Our print and digital network offers an integrated suite of advertising and marketing solutions, allowing you to reach 99% of Australia’s primary care GPs.

Key benefits:

Most highly trafficked general practice sites and opened eDMs by Australia’s GPs, with 1.2 million website sessions per month
Largest print audience of GPs in Australia
Integrated and targeted solutions tailored to meet your marketing objectives
Trusted, single source for advertising general practice employment opportunities.

To receive a copy of the RACGP Media Kit and to discuss your advertising requirements, contact:

Jonathon Tremain
(02) 9988 4689
jonathon@tremedia.com.au

Further information

Advertising and Sponsorship Policy

Sponsorship opportunities

The RACGP offers a range of sponsorship and exhibition opportunities such as:

Annual flagship conferences and events:
Events and experiences (national and state)
Educational workshops, programs, and webinars
Tailored opportunities to connect with GPs in Training, New Fellows, Practice Owners and Experienced GPs.

To discuss sponsorship opportunities, contact partnerships@racgp.org.au

Partnership opportunities

RACGP are looking to build long-term partnerships with organisations who can bring innovation, investment and valuable products and experiences to members in the following areas:

Professional excellence
Financial strength
Shared experiences and connection to community
Individual wellbeing

Every partnership is bespoke and attracts a level of commercial investment and there are expectations the partnership incorporates:

Advertising and content marketing
Member offers and discounts via RACGP Plus – Member Benefits program
Events and experiences (national and state)
Educational workshops, programs, and webinars
Bespoke member experiences
Commercialisation
Community impact

Find out more:

Partnership Prospectus
Expression of Interest form

The Australasian Society for HIV, Viral Hepatitis and Sexual Health Medicine (ASHM) and the Royal Australian College of General Practitioners (RACGP) partnership webinar series has provided a platform to increase awareness of recent developments to testing, treatment and management of BBVs and STIs. The partnership has also provided ASHM an opportunity to expand engagement among general practitioners nationally who are less aware of these recent developments. Overall, the purpose of this partnership is to increase the number of active prescribers, increase knowledge and confidence of Australian general practitioners in BBVs and STIs, and improve health outcomes for people living with BBVs and STIs

Alexis Apostolellis

Chief Executive Officer, ASHM

I am so pleased that Jean Hailes for Women’s Health is partnering again with the RACGP for our annual health promotion campaign, Women’s Health Week. Held annually in the first week in September, it is a nation-wide awareness/education campaign designed to help women and girls to make positive and well-informed decisions about their health. Our partnership acknowledges the integral role doctors play in women’s health, including supporting women on their health journeys, as well as a reminder that self-care is just as important for the carers as it is for the patients. Our collaboration included a webinar series and shared messaging, encouraging both GPs and their patients to start a conversation around female-specific health matters and to ensure their health checks are up-to-date.

Janet Michelmore AO

Patron and Interim CEO, Jean Hailes for Women’s Health

The RACGP is one of our most important stakeholders. We share a vision around quality use of medicine, especially within primary care. That’s where we are most aligned.

Daniel Pignatiello

NPS MedicineWise

NobleOak has been advertising with the RACGP for the past 7+ years. Our program of printed communications and digital marketing activities has helped provide RACGP members with valuable insurance products to support them in their day to day as well as driven acquisition targets and brand recognition for our business. We look forward to continuing to work with the RACGP to provide quality service and products to medical professionals in Australia.

Shannon Trevaskis

Campaigns Executive

Advertising and marketing activities

Sponsorship opportunities

Partnership opportunities

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