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On-demand webinar

CommBank GP Insights - Healthy Practices, Healthy Patients Members login for free access About RACGP online events

Details

Type: On-demand

Contact

For more information:
Email: RACGP Events
Call: 1800 472 274

Price

RACGP Members: Free
Non-Members: Free

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CommBank GP Insights - Healthy Practices, Healthy Patients

On-demand

In this webinar, you will learn how to review key metrics related to the CommBank GP insights report and compare key metrics in your own general practice.

Presenters

Ms Michelle Tayler
Founder and Director of Marketing Practices

Michelle coaches General Practice Owners and Practice Managers on how to plan and implement effective marketing strategies. Her goal is to demystify marketing, remove the overwhelm and empower her clients to effectively attract and retain patients. With over 20 years of experience, Michelle’s expertise includes marketing & brand strategy, digital & social media marketing, relationship marketing and patient engagement. Michelle has held senior marketing positions for several multinational organisations including 3M, Dental Corporation, Nestle, Boehringer Ingelheim, Fairfax Media and Gore-Tex where she managed multimillion-dollar marketing budgets and managed brands that were international household names. In recent years Michelle has used her vast amount of marketing knowledge to coach hundreds of medical practice owners in Australia and the United States.

Kim McCauley
National Director, Commonwealth Bank

Kim has 35 years banking experience and performs a national role providing expert advice, training and oversight to health banking specialists around Australia on lending criteria and structuring, the regulatory and compliance landscape, current and future trends impacting the sector, benchmarking and risk appetite. Kim has a strong reputation for delivering market-leading solutions for clients.

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